eBay Wordmark
Posted on 22.5.12
Role: designer
The design team at O.C. Tanner gets some very unique opportunities. We get to design for very big name clients. I'm talking the likes of Bank of America, FIS, Pepsi, Coca-Cola, ebay, US Bank, Home Depot, AT&T, Schlumberger; just to name a few (in no particular order). However, none of the work we do is public-facing; we design for our clients' internal employee recognition brands.One of the steps in that creative process is to develop a theme and give that theme a mark to start developing an internal recognition brand. These wordmarks are interpretations on a few themes that we explored in the beginning for ebay; the themes being "Appreciation to the Enth Degree" and "Appreciation Experience."
Discussion